FOR IMMEDIATE RELEASE

PANASONIC AND GENTEK PARTNER TO PROVIDE CANADIAN COMPANIES
WITH ADVANCED SIP WIRELESS TELEPHONY SOLUTIONS

MISSISSAUGA, ON (June 13, 2013) – Panasonic Canada Inc. today announced a partnership with Gentek to distribute Panasonic’s most advanced SIP multi-cell DECT wireless handsets. Designed to help organizations improve in-building communications, while managing costs and adding greater flexibility, the KX-UDT series of wireless handsets offer high-quality, encrypted, and mobile voice transmission.

“We are excited about this new partnership with Gentek. They will play a key role in helping us increase our business in the SIP wireless market space,” said Stefan Berens, Marketing Manager, Business Communication Solutions, Panasonic Canada Inc. “We chose to partner with Gentek because of the company’s great reputation for delivering exceptional service and value-added expertise to its customers, especially in the area of VoIP-based technology.”

Gentek will distribute the full range of KX-UDT handsets, including the ruggedized KX-UDT131. The KX-UDT131 is IP65 compliant (dust and water splash resistant), so it can easily be sanitized, making it an ideal handset for use in manufacturing, retail, health care, and other demanding environments. The handset (along with the slim and compact KX-UDT121 and the standard KX-UDT 111) offers DECT 6.0 technology, for interference-free communications, along with a 1.8 inch, 65,000-colour TFT display, and full duplex speakerphone.

“Panasonic is the number one manufacturer of phone systems for the worldwide SMB market because its technology solutions are designed to address the needs of its customers, regardless of their industry,” said Jeffrey Freedman, VP Sales from Gentek. "Together, we will be able to provide an excellent solution to enable our resellers to capitalize on the tremendous growth in the SIP VoIP markets.”

Along with the KX-UDT handsets, Panasonic is introducing the KX-UDS124 SIP Cell Station, a 4-channel wideband cell station capable of handling up to 255 handsets. The KX-UDS124 Cell Station can manage four simultaneous calls and set up is simple, through an easy-to-use Web interface. The KX-UDS124 SIP cell station will also be available to Gentek customers.

The KX-UDT series handsets also include noise-canceling capabilities, built-in Bluetooth (KX-UDT131/121), adjustable ringtones, a 500-entry personal phonebook, Wideband Voice (G.722), as well as a concave shape to prevent accidental dialing.

In addition to the KX-UDT handsets, Gentek customers will also have access to Panasonic’s KX-TGP series of wireless handsets, which includes the KX-TGP500/550 Base Unit and Cordless Handsets.

The KX-UDT and KX-TGP SIP wireless handsets, as well as the KX-UDS124 SIP cell station, are now available to Gentek customers.

About Panasonic Canada Inc.
A subsidiary of Panasonic Corporation of North America, Panasonic Canada Inc. provides a broad line of digital and other electronics products and solutions to meet consumer, business and industrial needs. Information on Panasonic’s full line of SIP/IP phone products can be obtained by visiting www.panasonic.ca.

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice.

About Gentek
Gentek is a global source of Broadband, Network and VoIP products and solutions headquartered in Toronto Canada. Gentek provides leading hi-tech products for the SMB/SME markets, unsurpassed technical support and superior service for leading companies around the globe. Gentek is proud to be celebrating over 30 years of successful growth in North America and abroad.

###

For more information please contact:
Kyla Kryski
Environics Communications
416-969-2729
kkryski@environicspr.com